We're not brokers, consultants, or financial advisors who learned this business from presentations. We've built, operated, and exited behavioral health facilities. We know what actually drives value because we've lived it.
Most operators encounter one of two problems when seeking valuation advice:
They quote 7-8x EBITDA to win your engagement, promising premium multiples based on "market trends." Six months later, buyers are offering 4.5x and deals are falling apart.
The problem: By the time you discover the real value, you've invested months, burned relationships with buyers, and wasted the opportunity to fix addressable gaps.
They understand finance and M&A process, but they've never operated a treatment facility. They can explain EBITDA adjustments but don't know what it's like to manage census volatility or negotiate with payers.
The problem: Their advice sounds good in presentations but doesn't account for the operational realities of running a behavioral health business.
We built ValuePro because operators deserve honest intelligence from people who understand their business from the inside.
We've managed the same challenges you face: census fluctuations, payer negotiations, staff turnover, regulatory compliance, and clinical outcomes pressure.
We don't start with a sales pitch. We start with reality: what is your facility actually worth today, based on current market multiples and buyer behavior?
Understanding your value is step one. Step two is knowing which gaps to fix, in what order, and what the expected ROI is for each improvement.
ValuePro was founded by behavioral health operators with decades of combined experience building and running treatment facilities. We've held every role from clinician to executive director to owner.
We've navigated state licensing processes, negotiated with major payers, built referral networks, managed clinical teams, and dealt with the operational realities that impact valuations but don't show up in spreadsheets.
Several of our team members have successfully exited facilities, gone through due diligence processes, and closed transactions with both strategic buyers and private equity firms.
We know what buyers actually care about (versus what they say they care about), which issues kill deals, and which gaps can be addressed proactively versus explained effectively.
Our network includes active relationships with private equity firms, strategic acquirers, M&A attorneys, lenders, and other operators across the country.
We track real transaction multiples, understand buyer acquisition criteria, know who's actively looking, and maintain current intelligence on market conditions. This isn't theoretical—it's based on ongoing conversations and live deal flow.
Different facilities need different levels of support. Our process is designed to meet you where you are.
Our free tool provides your baseline: estimated enterprise value range, quality score, and key gaps affecting your valuation. Takes 5-7 minutes and gives you immediate insights.
Review your results and understand which issues are costing you value. The free tool identifies common gaps, but doesn't provide the complete picture that buyers will see during due diligence.
After your free valuation, you'll have several options based on your timeline, goals, and readiness. We offer different levels of support—from comprehensive analysis to full transaction representation.
Available support levels:
It's important to be clear about our limitations and philosophy:
We don't promise unrealistic multiples
If your facility has significant gaps, we'll tell you what needs to be fixed before you'll command premium valuations. We won't quote optimistic numbers to win your business.
We don't push you into transactions
Sometimes the right answer is "wait and fix these issues first" or "your business isn't ready yet." We'll tell you the truth even if it means no immediate engagement.
We don't work with every facility
Our services are designed for operators serious about maximizing value. If a facility has fundamental issues that can't be addressed, we'll be honest about that.
We don't replace operational management
We provide strategic guidance and transaction support, but we can't fix day-to-day operational issues for you. Those have to be addressed by your team.